Branded Gifts for Clients - Gifts + ideas from Blue Sky Papers
Branded Gifts for clients, especially when unexpected, is a great way for you to spoil your best clients and nurture your relationship with them. Business isn’t always about making money, but also about building relationships and serving others. However, when gifting branded gifts for clients you need to have a strategy, a budget and a thoughtful idea to really see the ROI, otherwise, it will be a fruitless effort, money wasted and a client with one more branded koozie in their junk drawer.
Client retention is crucial in a small, but flourishing, sustainable business. Great business practices, products and services along with excellent customer service will help maintain a strong cliental. Giving thoughtful branded gifts to clients will help reinforce their experience with your company and keep them coming back for more.
First off, why are you buying branded gifts for clients? What is your purpose/motivation behind doing this? Is it the holidays and you feel obligated? Or maybe you’re gifting after the close of a big project, either way, knowing your reasoning behind gifting will help you better understand what you want to give and how much you really want to spend.
Buying gifts for ALL of your clients may not be realistic or necessary, so how will you choose? Invest in your clients, just like you invest in relationships with other people in your life. You have some friends that you would spend a chunk of money on to get a thoughtful gift, and then you have other friends who will just receive a holiday or birthday card in the mail. Same with your clients. You appreciate and want to acknowledge them all, and you can in various unique and thoughtful ways.
Save the bulk of your budget for your most valued clients. The ones that keep returning, the ones who bring in the most work, and the ones who you enjoy and hope to work with more. Having a strategy behind gifting isn’t so you can get something in return, but more so a way for you to show your clients how much you value them, while also staying in-line with your company’s long and short term goals.
Make a list of all the clients you would like to gift to, remember your ‘why’, review the value they bring your business as a client and figure out from there how much your business can afford to spend on each particular client.
3.Be thoughtful and personalize it!
We all have received our fair share of bad promotional ‘gifts’ from companies before. You know, the cheap logo pens, mouse pads or company koozies. I know how easy and convenient buying such ‘gifts’ in bulk can be, but is it truly effective? This is why your strategy and budget are important. What’s the point of spending X amount of dollars on client gifts, if they aren’t valued by the people you are gifting them to? It's like spending your client money for them to throw in their junk drawer, or even just throwaway.
Taking the time to think of a thoughtful gift and going the extra mile to get it personalized will surely show your client how much you value them and their business and remind them of your impeccable service/product.
Lastly, don’t wait till the holidays to surprise your clients with a gift. Any time of the year is a great time to show your appreciation, and a thoughtful out-of-the-blue gift is the perfect way to remind your client why they loved working with you!
This handmade journal is a thoughtful gift from a wedding planner for her clients. Branded with a logo and ‘the story of us’ on the cover makes for a heartfelt gift for newlyweds.
Great for professional clients, and even coaches, this leather padfolio is a thoughtful gift that can be used for years to come. Keeping you and your brand at the front of your clients mind each time they use it.
Rather a travel agent, wedding planner planing a destination wedding, or you just know you have a client that loves to travel, these custom made luggage tags are a cute and small gift to adorn their luggage with. Reach out to service@blueskypapers.com for a custom design.
The moleskine journal is a classic and one that your clients will surely love. Make it personal with a custom metal die emblem and name personalization.
Not just for academia, the composition notebook gets a facelift with this refillable rustic leather cover. Add custom branding and name personalization.
Perfect for a scotch loving client, a custom coaster set to remind them of how happy they are doing business with you at each happy hour!
A small but useful branded gift for clients, this leather pocket notebook will be one that your clients carry with them on the daily.
We originally designed this as a gift for our own clients, this leather list is a sophisticated upgrade to your daily todo list. Design the cover with a custom logo, phrase or name personalization. To order, email: service@blueskypapers.com
Another small, but useful gift, this leather keyfob with custom initial, name or date personalization is a thoughtful, daily reminder to your clients that hangs on their keyring.
A unique way for a photographer to present their clients with their photo prints, this custom made clutch is one of a kind and one that they can repurpose! Personalized it with your company logo and clients name/initals or date to make it extra specail! For all custom orders: email: service@blueskypapers.com
Hope this post on branded gifts for clients was helpful, if you have any tips or great gift ideas please share them below! Also, check out this post for more ideas for personalized corporate gifts for clients and employees!
Client retention is crucial in a small, but flourishing, sustainable business. Great business practices, products and services along with excellent customer service will help maintain a strong cliental. Giving thoughtful branded gifts to clients will help reinforce their experience with your company and keep them coming back for more.
Tips for buying Branded Gifts for Clients
1. Have a strategy:
First off, why are you buying branded gifts for clients? What is your purpose/motivation behind doing this? Is it the holidays and you feel obligated? Or maybe you’re gifting after the close of a big project, either way, knowing your reasoning behind gifting will help you better understand what you want to give and how much you really want to spend.
Buying gifts for ALL of your clients may not be realistic or necessary, so how will you choose? Invest in your clients, just like you invest in relationships with other people in your life. You have some friends that you would spend a chunk of money on to get a thoughtful gift, and then you have other friends who will just receive a holiday or birthday card in the mail. Same with your clients. You appreciate and want to acknowledge them all, and you can in various unique and thoughtful ways.
Save the bulk of your budget for your most valued clients. The ones that keep returning, the ones who bring in the most work, and the ones who you enjoy and hope to work with more. Having a strategy behind gifting isn’t so you can get something in return, but more so a way for you to show your clients how much you value them, while also staying in-line with your company’s long and short term goals.
- 2. Have Budget
Make a list of all the clients you would like to gift to, remember your ‘why’, review the value they bring your business as a client and figure out from there how much your business can afford to spend on each particular client.
3.Be thoughtful and personalize it!
We all have received our fair share of bad promotional ‘gifts’ from companies before. You know, the cheap logo pens, mouse pads or company koozies. I know how easy and convenient buying such ‘gifts’ in bulk can be, but is it truly effective? This is why your strategy and budget are important. What’s the point of spending X amount of dollars on client gifts, if they aren’t valued by the people you are gifting them to? It's like spending your client money for them to throw in their junk drawer, or even just throwaway.
Taking the time to think of a thoughtful gift and going the extra mile to get it personalized will surely show your client how much you value them and their business and remind them of your impeccable service/product.
Lastly, don’t wait till the holidays to surprise your clients with a gift. Any time of the year is a great time to show your appreciation, and a thoughtful out-of-the-blue gift is the perfect way to remind your client why they loved working with you!
10 Branded Gift Ideas for Clients
1.Custom Branded Notebook:
This handmade journal is a thoughtful gift from a wedding planner for her clients. Branded with a logo and ‘the story of us’ on the cover makes for a heartfelt gift for newlyweds.
2.Leather Padfolio:
Great for professional clients, and even coaches, this leather padfolio is a thoughtful gift that can be used for years to come. Keeping you and your brand at the front of your clients mind each time they use it.
3.Rustic Leather Luggage Tags:
Rather a travel agent, wedding planner planing a destination wedding, or you just know you have a client that loves to travel, these custom made luggage tags are a cute and small gift to adorn their luggage with. Reach out to service@blueskypapers.com for a custom design.
4. Custom Emblem Moleskine Journal:
The moleskine journal is a classic and one that your clients will surely love. Make it personal with a custom metal die emblem and name personalization.
5.Leather Refillable Composition Notebook:
Not just for academia, the composition notebook gets a facelift with this refillable rustic leather cover. Add custom branding and name personalization.
6. Custom Coaster Set:
Perfect for a scotch loving client, a custom coaster set to remind them of how happy they are doing business with you at each happy hour!
7. Leather Pocket notepad:
A small but useful branded gift for clients, this leather pocket notebook will be one that your clients carry with them on the daily.
8.Leather List Pad:
We originally designed this as a gift for our own clients, this leather list is a sophisticated upgrade to your daily todo list. Design the cover with a custom logo, phrase or name personalization. To order, email: service@blueskypapers.com
9.Leather Keyfob:
Another small, but useful gift, this leather keyfob with custom initial, name or date personalization is a thoughtful, daily reminder to your clients that hangs on their keyring.
10. Custom photo clutch for photography clients
A unique way for a photographer to present their clients with their photo prints, this custom made clutch is one of a kind and one that they can repurpose! Personalized it with your company logo and clients name/initals or date to make it extra specail! For all custom orders: email: service@blueskypapers.com
Hope this post on branded gifts for clients was helpful, if you have any tips or great gift ideas please share them below! Also, check out this post for more ideas for personalized corporate gifts for clients and employees!
Sep 20th 2018
